Evangelical Christians Launch "Redeem the Vote"

October 29, 2004

Source: The Washington Post

http://www.washingtonpost.com/wp-dyn/articles/A7482-2004Oct28.html

On October 29, 2004 The Washington Post reported, "driven by the statistic that 25 million Evangelicals between the ages 18 and 35 sat out the last presidential election, many Evangelical groups have launched their first voter drives this year. As with other such drives, the best catch is young, first-time voters. One effort, Redeem the Vote, brings popular Christian rock bands to swing states. The Southern Baptist Convention unleashed an 'I Vote Values' 18-wheeler that once belonged to the Charlie Daniels Band. T.D. Jakes's Potter's House church held a Rock the Vote-style youth forum its organizer billed as 'not churchy.' New heartthrob James Caviezel, who starred as Jesus in 'The Passion of the Christ,' filmed an ad that was e-mailed to millions of evangelical Christians telling them to 'let your voices be heard.' 'It's the antithesis of Rock the Vote,' says Randy Brinson, who founded Redeem the Vote. 'We're trying to do something just as hip and entertaining and just as well done in terms of quality. But without being too risque, without the sexual innuendo.'"